QR Codes (short for Quick Response Codes) are 2D (two-dimensional) codes that can help you get your feet wet with Mobile Marketing by delivering relevant and useful information to mobile device users. Like barcodes in retail stores, QR Codes are scanned by a specialized mobile app on a smartphone or tablet, which beams the person to a specific place on the web or prompts them to take a specific action (i.e. send a text, make a call, etc.). Unlike barcodes, which can only hold up to 20 numerical digits, QR Codes, being two-dimensional, can hold thousands of alphanumeric characters, making it possible for you to deliver a wide variety of messages via rich digital media like pictures and video. Getting started with QR Codes is quick and easy, and can be accomplished in three easy steps:
- Generate the QR Code
- Test It and Make Sure It Works on Multiple Mobile Devices
- Promote Your QR Codes
SSS for Success can help you get started with QR Code Mobile Marketing and learning how to use these ingenious codes to grow your business in the mobile marketplace!
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"Intro to Using QR Codes to Grow Your Business" webinar.